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CMS advises on sale of UK digital wedding planning brand Hitched

3 February 2020

International law firm CMS has advised Immediate Media and its German parent company Burda GmbH on the disposal of Hitched, a leading digital wedding planning brand in the UK, to The Knot Worldwide. 

Launched in 1997, Hitched has helped over 1 million couples plan their weddings with extensive inspiration and ideas, planning tools and a leading vendor marketplace to connect with top wedding professionals. This acquisition will enable Hitched to combine its rich history of serving the UK market with The Knot Worldwide’s more than 20+ years of wedding expertise and best-in-class digital planning experience, apps and tools, making it easier for couples to discover and connect with the right local wedding professionals.

The CMS team was led by Corporate partner Mark Bertram.